The CUS Mail & Marketing System is fully integrated with the Auction Management System into a seamless package, so that you can easily register buyers in your auction. In addition to being the database that stores all auction buyers and sellers, the CUS Mail & Marketing System is a full service contact manager, so powerful that many firms use it instead of other mass-market contact managers. Control postage costs and target your mailings by selecting only those people interested in the type of auction you’re about to hold. Go further to target them by attendance at past auctions and purchase history.

You can eliminate postal mailings entirely with the use of our InterLink Email option. Send auction flyers and announcements in bulk to anyone with an email address on file, just as easily as you print labels. There’s no need for a separate email list or a bulk email service. You can even import new mailing list entries from your website directly into CUS with one click.

Other CUS Mail & Marketing features include:

• Unlimited size files; no need to periodically "purge" files to keep only the most active records.
• Maintain more than 1000 different mailing lists that you define; each person is on file only once, but can belong to more that a dozen different lists.
• Store Driver's License #, Tax Resale Certificate # and email address.
• Select records based on mailing lists, states, counties, zip code ranges, SIC codes, telephone area codes, email addresses, auction attendnace and purchases, etc.
• Keep notes and comments on file for each person. Record the details about your contract negotiations with sellers, or special requests by potential buyers. Keep notes about past bad checks or slow payments.
• Use the follow-up date on each record as a "tickler". You can ask the system for a list of everyone you should contact today.
• View the mail file according to the results of powerful query filters.
• Print mailing labels in house or export the file to give to your mailing service.
• Store "bad debt" or other codes to flag problem buyers at auction.
• Export names and addresses to merge into form letters or spreadsheets using popular office applications.
• Instantly send an email message to anyone on file directly from the Mail & Marketing program.
• Easily target all dealers or resale buyers to remind them to bring current tax certificates to your next auction.
• When browsing the mail files, arrange the columns in your preferred order, sort either ascending or descending on any of the indexes, and even print the contents of the browse!